I will personally teach you step by step...

“How To Double Your Teaching Income Using the Alterra Play-to-Read in 30 Days Business Course”

So you can take your lifestyle to the next level as you expand and increase
your teaching impact.

Dear Fellow Teacher and Changemaker,

Let me ask you these...

Do you sometimes feel frustrated with how much is left with your income before the next pay day?

Do you feel worried at times where to get the money for your increasing family expenses?

Do you consider yourself a big-hearted teacher and changemaker but want to have enough or more than enough for your family while increasing your impact as a teacher?

Are you looking for ways to increase your income without leaving the teaching profession you dearly love?

If so...

I hope you read every word on this page… because the secret inside has the power to change your entire life… and the life of your family.

I will show you a proven system on how to make young kids, as early as 3 years old, learn to read in 30 days through play… and profit from it.

Hi, I am Teacher Bee, the founder of Alterra Training.

I am known in my professional circle as Lorna B. Yan.

I help preschool teachers, elementary public school mentors, Sunday school and faith-based workers, and preschool owners to generate as much as Php 67,500 or more in 30 days by teaching kids how to read in just 30 days or less thru play.

Impossible, you might think.

Read on and find out…

I know the ins and outs of fast reading using play and turning it into a business like the back of my hand.

This system is a product of years of hard work…

I was able to make my daughter, Gabby, read at 3 and a half years old but my young boy struggled.

He had a speech delay and found learning to read a very difficult task.

After finding success in the program I developed for him in 2008, I started teaching the children of my relatives, neighbors, and close friends.

The success of the program inspired me to teach the children of people I do not know and charged a fee.

In October 2012, I generated my first income — Php 31,500 — in teaching 3 young kids how to read in just 30 days.

I taught them for an hour in the afternoon after my regular work at school. Tutorials ang peg! 

Hindi na masama for a first try! And not bad for a 30-day side income, right?

Audrice, also known as MuyMuy, from Immaculate Conception Academy of Greenhills, San Juan City was one of those 3 students.

She was 3.7 years old.

She started reading using Alterra Play-to-Read in 30 Days. She is now in Grade 5.

As a requirement for my Masteral Degree in Reading, I presented the program as an evaluation thesis at the Ateneo De Manila University in 2014.

The research is a case study of 4 preschool struggling readers who benefited immensely from the Alterra Play-to-Read in 30 Days program.

I presented the research during the International Conference on Teaching and Learning sponsored by International Economic and Development Research (IEDRC) in South Korea in April 2017.

We got a recognition for our presentation.

A fellow research presenter from Hongkong encouraged me to secure an intellectual property registration of the play-to-read in 30 days program.

And I did!

The program is now copyrighted under my name.

Later on, the research I presented in Korea was published in the International Journal for Teaching and Learning (IJLT).

In the summer of the same year, Teacher Del Jamer, a preschool teacher, used the program and generated Php 67,500 by teaching for 3 hours a day in just 30 days.

Watch Teacher Del’s students — Draven Almazan, who started reading in just 2 weeks, and Tyler Beyer, her top 3-year old reader.

And I know that this is possible for you, too!

Imagine earning a decent side or full income without leaving the comfort of your home. Yes, students can come to you!

Imagine looking at your bank account seeing some cash higher than what you are earning as a regular teacher.

Imagine doing what you love — teaching kids and helping them reach their full potential, while being paid with what your work is worth.

Imagine taking control of your finances while living the way you want it to be and making an incredible difference in the lives of young people you want to serve!

Imagine being an instrument of success in the lives of many young kids and becoming an agent of change in your society… all through teaching kids to read in just 30 days thru play.

It sounds like too good to be true…

But you can make it a reality!

And the most exciting part is…

Today is the day!

I am now in a position to help others and let you in on the secret on what exactly can change your life.

The innovative system I used in teaching many kids read in 30, 20, or even 10 days… I am now sharing it with you.

I have created Alterra Play-to-Read in 30 Days Licenses— exclusively for those whose

desire and passion is to serve and touch the lives of young kids from the “masa”or low income and middle income groups – be it in the city or in the provinces.

Whether you are…

  1. a public or private school teacher passionate in teaching young kids,
  2. a Sunday School teacher, a Pastor’s wife, or a faith-based worker,
  3. a small preschool teacher, owner or leader, or
  4. a heart-centered individual whose desire is to make a profound positive impact and difference in this world…

you can live your purpose and be the changemaker 

you have always desired, 
while making a lot more income and having enough to thrive,
to give generously to your family and to others, 
through teaching reading… 
as a side gig 
or as a full time venture.

But first, let me tell you why teaching young kids to read in just 30 days thru play is one of the most profitable business models you can do.

1. There are roughly 1.8 M Kinder students from public schools and around 500,000 preschool kids from private schools in the Philippines.

There will always be kids who need to learn to read. (Sad to say, most of them are from public schools. And with our model, pwede mo silang tulungan, for FREE.)

2. Well-meaning parents want their children to succeed and they know that their children’s reading skill gives them a head start and prepares them in school down the line.

Kaya marami sa kanila ay nagku-Kumon o naghahanap ng tutor!

3. Teaching kids to learn to read in 2 to 3 years, the old-fashioned way that is still followed in most schools, is such a long wait and a waste of time… and money.

Imagine the joy of a parent when she finds out na pwede na pala magbasa ang anak niya in 30 days or less!

4. Most kids nowadays are into tablets and other devices. The play-to-read program gives kids opportunities for physical activities which is becoming rare.

Get this:

Based on my years of teaching experience, parents are willing to spend money for things that save them time! You are not just teaching but you are in a business of helping parents find a solution fast.

The best thing about this business is you will not only make money but you will save parents time, help a lot of students get ahead or solve their reading problems, and improve their lives.

Now, pay attention.

If you’re seriously looking for a solid and profitable business without a big investment, a venture that will double your income while being the agent of change you have always desired…

I have good news for you.

I am looking for serious students for my mentoring program. Once enrolled, I’ll reveal to you step-by-step how I teach kids to read for fun and profit.

I’ll hand you my blueprint —the secret sauce to fast reading, the framework, the detailed lesson plans, the songs and reading videos, the worksheets…the license to offer the award-winning Alterra Play-to-Read in 30 Days to parents, including the tips and tricks that attract enrollment.

I bet you are not going to get these precious gems anywhere else.


So, I am inviting you to take part in the…

Alterra "Play-to-Read in 30 Days" Business Course (ABC)

This online class is something very new. 
To be upfront and totally honest, 
 it may NOT be right for you…


Because this system is designed ONLY for people who are wholly committed to making a great impact in their society… and committed to putting time and effort to make their dreams happen.

If you are simply after making money and not sincere in making people improve their lives especially from the masa and the middle class… this business is not for you.

If you are not willing to learn and invest on your own education… this business is not for you.

If you are not willing to put in the work required to put in place the learnings… this business is not for you.

is a no-holds bared system I have put together to give you everything I have learned over the last 10 years as a Reading Coach.

I can confidently say… this is the first and only play-to-read program in 30 days training made by a Filipina… for Filipinos.

Here’s how you can get my personal mentoring.

The whole course is run on Zoom with each week featuring lessons needed for you to  hone the core teaching skills you need to take your tutorials to the next level.  

Video recordings will be provided to you as a bonus so you can review and practice the skills on your own at your own pace.

And through this mind-opening live sessions and recordings, I will reveal to you exactly how you can generate substantial income by teaching kids to read in 30 days or less.

Here’s our weekly live sessions and schedules.

Week 1 - How to Build a Reading Business That Stands Out  

(Valued at P2,970)

Live Online Session: March 7, 2020, Saturday, 8 to 10:00 pm

How to start your tutorials and the techniques & mindset you can use to go from 1
student to 30. I will show you foundations and outlook you need.  
Plus learn the mistakes I made and how you can avoid them. This is going to save you years of time! 

  • Module 1 – The Why: Creating Impact and Inspiration
  • Module 2 – How to Be Rewarded Financially While Teaching Reading
  • Module 3 – How to Grow a Reading Tutorial Business
  • Module 4 – How to Identify Your Customer Avatar
  • Module 5- How To Get Started

Worksheet: The Servel Wheel
Download: Prototype of Successful Beginning Program

Week 2 - How the Alterra Program Works 

(Program License with Lifetime Access Valued at P72,000)

Live Online Session: March 14, 2020, Saturday, 8 to 10:00 pm

I will teach you the simple but revolutionary innovation approach that makes Alterra Play-to-Read in 30 Days stand out from other reading programs.

I will show you why young kids, even at-risk and struggling readers, (and even parents) find the program awesome so that you can replicate the system in your own tutorials and start helping kids while earning substantially.

  • Module 6 – What is Alterra Play-to-Read in 30 Days?
  • Module 7 – The Alterra Reading Innovation Model
  • Module 8 – The Alterra Reading Instruction Framework

Worksheet: Student Assessment
Alterra Wriggler and Champ Manuals

Week 3 - How to Apply the Secret Sauce of Fast Reading

Live Online Session: March 21, 2020, Saturday, 8 - 10:00 pm

I will walk you through how your students (and parents) will like and trust you so that you will start to have raving fans who will talk about your awesome reading services. I will teach you the mindsets, strategies, and tested routines that ensure your success in teaching reading in 30 days or less.

  • Module 9 – Enrollee Evaluation and Placement
  • Module 10 – Starter and Story Circle
  • Module 11 – Writing
  • Module 12 – Blending and Synthesis

Download: Demo Teaching
Demo Video

Week 4 - How to Be a Reading Superhero: Demo Critiquing

Live Online Session: March 28, 2020, Saturday, 8 - 10:00 pm

Knowing how to use the Alterra program is not enough. You have to master the techniques and strategies in order to delight parents and students. This “quality control” session gives you confidence that you are a reading SUPERHERO who will take your business and your vision to the next level. This session is hard work but the benefits are enormous.

  • Module 13 – Teaching Pitfalls to Avoid
  • Module 14 – Tips and Tricks

Download: Demo Teaching Case Studies

Week 5 - How to Attract Clients and Master Enrollment

Valued at P14,490

Live Online Session: April 4, 2020, Saturday, 8 - 10:00 pm

Standing outside with fliers isn’t going to work anymore. I’ll show you the top marketing ideas, many of them zero or low-cost, that the best teachers or tutorial centers from around the world are using to get as many new students as they can. Plus, learn the business and marketing mistakes I made and how you can avoid them to ensure your own success.

  • Module 15 – Using Customer Experience to Your Advantage
  • Module 16 – Facebook and Other Marketing Strategies
  • Module 17 – The Pricing Plan
  • Module 18 – The Best Business Starts with the Best You

And that’s not all!

As part of the License of the Alterra Reading Program, you will also get the following materials to help you get started.

BONUS #1: Original Videos, Songs, and Printable Materials 

Valued at P32,497 

Sound Poster for letter introduction, print orientation, and phoneme manipulation

Read-Write Worksheet for blending, segmenting, and writing activities

Reading Video for segmenting, blending, and play activities

Little Reader for blending and fluency activities

Music Video for sound action, segmenting, blending and play activities

Let me be clear…

What you are getting is NOT JUST an online course but also an exclusive LICENSE to use the unique Alterra Play-to-Read in 30 Days program and have a chance to improve not just your life but also the lives of others in your community.

So, the best part of it all...

BONUS #2:  Materials Fee, Waived + Royalty Fee, Waived

Valued at P45,000 per year

You got that right! There are no hidden fees. You don’t have to pay any extra amount provided you use the license properly. 

And once the 5 weeks of online training are up, you’ll have everything you need to run your reading business. But if you need more help, no worries because you'll also receive…


BONUS #3:  Lifetime Facebook Group + Private Email Support

Valued at P15,000 per year


So, how much does this all cost?

I am glad you asked… because if you sum up everything:


CPD units for Teachers + Reading Coach Certification

TOTAL VALUE = P181,950.00+

Well, I personally spent more than P380,000 for an animator, an artist, avocal artist, a recording studio, the research, and other incidentals to come up with the program.

But don’t worry.

You won’t have to pay that much!

In my desire to have more Filipinos, teachers and students alike, benefit from the Alterra Play-to-Read in 30 Days program, you are not going to pay even half of the total value, too.

You won’t have to pay P80,000 or P50,000 either!

If you act today…


Limited offer at… ₱19,970 only.

Step by Step Video and Live Online Training

“How To Double Your Teaching Income Using the Alterra Play-to-Read in 30 Days Business Course”

I don’t know of any other license and live online course out there specifically designed for teachers or small preschool owners that has the potential of giving them financial freedom.

But this offer won’t last forever… It ends on Monday, March 2, 2020.


Feel free to check the reading business licenses and franchises available in the Philippines. I guarantee, there is no other of the same kind that offers at similar price point. 

And yes, there is no other Play-to-Read in 30 Days that we know of... except for 1 who tried to copy our concept.

And due to my busy schedule, it will take some time before I could offer the program again. So you need to get in before it runs out!

Look at what others have to say…

Del Jamer


“My teaching work involves the marginalized members of our society but with the help of Teacher Bee, I generated P67,500 in 30 days the first time I offered the Alterra Play-to-Read. What a blessing!”

Make the best decision for your family and yourself.

It is time to be in control of your finances by being a changemaker.

It is time to make things happen.

Register Today For Only ₱39,970 ₱19,970!

Price offer ends in...


Online and Offline Payments Are Accepted

After 24 hours, you'll receive an SMS and/or email from us stating that you're now enrolled in our exclusive “Alterra Play-to-Read in 30 Days Business Course“.

After we verify your purchase, we will:

1. Add you to our student database where we'll send you instructions on how to join the LIVE group coaching sessions.

2. Give you access to our private Facebook group

3. Drip-send the recorded videos weekly.

"Your 'Play-to-Read in 30 Days' published in the International Journal of Learning and Teaching was impressive and caught our interest..."

-Thomas Harvey

Advances in Social Sciences Research, UK

"It is wonderful to know that your program and article on it has been noticed by notable people in the field..."

-Dr. Monica Moreno

Ateneo De Manila University, Philippines

100% Money Back Guarantee

If you are still hesitating, let me put your mind at ease.

Our offer is simple. Join the online course. By the end of our first session and you feel it’s not worth your investment, simply email us and we will give you FULL REFUND with no questions asked.

Am I crazy for offering you this? Of course not!

The Alterra Play-to-Read in 30 Days is about a scientifically proven pedagogy and it is replicable! 

Now, why only up to the end of the first session?

It's because on the 2nd session, I'll start sharing my most intimate and tightly-guarded secrets. I don't want these secrets to fall on the wrong hands.

I'm only sharing it to Filipinos who are fully committed to this program.

If you don't think you can commit to this program, that's okay. Don't join.

But let me remind you:

If you're seriously looking for a solid and profitable business without a big investment, a venture that will double or even triple your teaching income while being the agent of change you have always desired... this is the perfect program for you!

The online class begins on Saturday, March 7, 2020. Enrollment will close on Monday, March 2.

So grab your spot today.

To your teaching success,

Lorna B. Yan

Online and Offline Payments Are Accepted

Frequently Asked Questions (FAQs)

1. Are you a legitimate training company? 

Yes!  Alterra Training is the training arm of REDalterra Reading Development Center, a DTI-registered sole-propriertorship entity. Our business registration is under San Juan City, Metro Manila. We are also registered as a Continuing Professional Development (CPD) provider with registration number PTR 2019-303 under the Professional Regulation Commission (PRC). 

2. Other than the secret sauce to fast reading, what else is included in the program that I will purchase?

The following are included in the program:

2.1) The comprehensive daily Alterra Play-to-Read in 30 Days lesson plan  2.2)  Alterra Sound Posters  2.3) Printable Alterra Little Readers  2.4)  Alterra Fluency Videos  2.5) Alterra Alphabet Sound Songs  2.6) Student Assessment Guide  2.7) Use of specified logo  2.8) Marketing collaterals  2.9) Online teacher training, and  2.10) The lifetime license to use the program

3. Why is your license fee cheaper than other reading franchises?

Our marketing research shows that most educational programs and franchises are geared towards the upper middle class and the elite or high income families.

No excellent enrichment program caters to the middle class and below. So sad.

I went to public schools for my basic education. My son himself struggled as a reader. As my way of sharing and giving back, I want every Filipino to have an access of excellent programs like Alterra Play-to-Read in 30 Days.

The only way to do that is to make our price point reasonable for most preschools.

How do we make it reasonable?

We adjusted our business configuration by keeping our business leaner. Our online training allows us to spend less on overhead and logistics. We pass on the savings to you. That’s value innovation for you!

This way, we help the students who really need the program while making preschool owners and heart-centered individuals double or even triple their income.

4.There are many online resources in teaching reading. Why do I have to take your program and get the license?

Yes, there is a lot out there but there is none that does it the way Alterra does. Of course, you can sense my bias.

But you can always do research and come up with your own, but one of the downsides of researching on your own is information overload.

What I am giving you is a proven system, a product of research. The system cuts short your preparation time.

I share my wealth of experience in this training, plus my best tips and tricks that work most especially in getting enrollees. 

You can’t find these anywhere else in one setting.

5. Can the program be used for special education students?

Yes, definitely! In fact, the subjects of the Ateneo research were considered as “at-risk” readers. Also, Alterra exists today because of my son who struggled to read and was diagnosed with ASD.

We will give you tips on how to handle them. However, it would be best for you to have a special education background to be able to implement the program well for extreme cases of special education.

6. How do you provide support?

During the training, enrollees are required to submit demo for critiquing. This means. to maintain the quality of the Alterra program, we do not allow you to start offering it unless we are sure that you can already do all the techniques and strategies well on your own. 

In case of an immediate need to confer with us, support is given through a private Facebook group as well as email support. 

7. How is Alterra Play-to-Read in 30 Days different from tutoring?

Tutoring focuses on helping a child on his respective lessons taught by a child's school. The Alterra Play-to-Read in 30 Days program is an independent program that allows a child to read in 30 days or less depending on assessment result.

8. Is the online training enough to help us implement the program on our own?

Yes, it is enough. As mentioned above, you are only allowed to offer the program once you or your teachers are ready based on their training evaluation.

9. Why am I asked to "teach 1 student for free for every 10 enrolees" as royalty? Can I just pay the royalty fee?

You have to. It is a part of the license provisions. Instead of giving RedAlterra Reading Development Center, our registered and legitimate business entity, a royalty fee, you teach a student for free. Teaching one student for free is your “royalty payment”.

I and my son, who is now 17 years old, would like to bless others with what our Lord God has blessed us with. We want to create a ripple of change, no matter how small it may seem. This is only possible through changemakers like you. Besides, life is not all about money, is it not?

10. What is the expected return on investment (ROI)? Is there a guarantee I will earn?

The ROI depends on you. Also, we do NOT and will NOT guarantee your earnings. All results are based on your own effort and actions. This is a business that requires some work to get started.

Based on our experience, parents are attracted to the preschool that offers it. Even with that, I want to emphasize that this is not a get-rich-quick-scheme. I have been in the educational industry for so long to say that passion and hard work are needed for any teaching endeavor to succeed.

11. How will I know if my area or barangay or locality already has an existing licensee?

This is our initial online run. Our next runs will have a screening of prospective licensees so the geographical exclusivity of licensees is maintained.

There will be no duplication of licensees in an area or barangay within at least 5km-radius so the preschool can maintain its strong differentiator and visible expert status.

In the future, a database of licensees and their respective locations will be made so preschool owners can check before they enroll in the program.

12. How will you know if I am following the provisions of the license or not?

You will be required to submit an online monthly report on the number of your enrollees to RedAlterra Reading Development Center. Non-submission in a month will result to an offense. Three consecutive offenses will result to your suspension on the use of the Alterra license.

13. Can I open multiple centers using one license?

Each license is for one (1) location only. You would have to pay for another license if you want to open another center in another location. 

Sharing with and / or selling the license to another person or business entity results to termination of license and prosecution in accordance with the law.

14. Can my license be revoked? 

Yes, if you do not follow the terms stipulated in the license.

15. Other than the program and license, is there anything else I will spend on?

Yes, there are a couple of things you still need to spend on.

First, you still need to spend on toys. You can improvise though or look for what you already have in your preschool or at home.

Second, you need to spend for your Facebook marketing. We will teach you so you do not have to spend much. Moreover, we have free and ready templates for your tarpaulin signage so people can readily recognize what you offer.

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